Why is your eCPM so Low, and How can it be Improved?
Publishers monetize their apps using a variety of ad-selling tactics. Nevertheless, how can you know what’s…
App monetization
How In Game ads with AdPumb is a Win-Win for Everyone Involved?
In game ads is frowned upon by many game developers and publishers. On average, people perceive…
Why is Google AdMob Revenue Decreasing?
AdMob, a product from Google for App monetization, allows app developers to show ads from advertisers…
Unity Ads vs AdMob vs AdPumb
There are other mobile advertising networks on the market, but few are as large as Google…
Ad Load Time – AdMob vs AdPumb
The likeability and success of a mobile app depend on numerous measures which impact an app’s…
20 Best Mobile App Monetization Platforms
Mobile apps have become a must-have for smartphone users, from entertainment and dating to shopping and…
What are IAB Standards? A Complete Guide
As fast as the digital advertising industry is growing, it needs to be governed by standards…
Ad Network vs Ad Exchange
The programmatic marketplace relies heavily on ad networks and ad exchanges. Ad networks vs ad exchange:…
Mobile eCPM Report Across The World in 2022
If publishers knew the mobile high eCPM countries report for the world in 2022, they could…
6 Tips for Publishers to Increase App’s eCPM
When a user sees an Ad in your app, an Ad request is sent to the…