Privacy Policy
AdPumb is committed to respecting and protecting individuals’ privacy rights. This Privacy Policy explains how AdPumb Pvt. Ltd, its subsidiaries and affiliated companies (collectively, “AdPumb” or “we”, “us”, “our”) collect, use, secure, and/or disclose EEA end users’ (“you” or “your”) information when you view ads/ surveys served by AdPumb on digital media, sites, owned or operated application(s)/widgets, exchange(s) for demand/supply, marketing automation solutions and other services, such as fraud detection, reporting, audiences, attribution, analytics, modelling, segments, measurement (“Marketing Platform”)
The AdPumb Privacy Policy outlines the way we collect, use, and share users’ information through our ad mediation platform and website (adpumb.com). It also depends on the choices you make related to that information.
Collecting Your Personal Information
Many of the resources on our website are accessible without disclosing your personal information. However, in order to get future AdPumb customer support options, you will need to do so and share your personal information. This could entail—but is not limited to—creating a username and password as well as sharing personal information in the situation that your password is lost.
The website of AdPumb makes use of Google Analytics, a tool that transmits website traffic data to Google servers. This Google Analytics implementation does not link your IP address to any other Google data or use it to identify specific users. To better understand website traffic and web page usage, we make use of Google Analytics reports.
About the Data, We Collect
Publishers who use AdPumb’s technology collect users’ data for the purpose of delivering personalized ads and content. The data we collect from users includes cookies, device information, and user interaction data, but is not limited to these three types of data.
Cookies: The publishers of AdPumb are committed to collecting and using cookies that are stored in your browser(s). It helps to find out and target users and their content interaction.
Device information: When you use a mobile device, the information easily identifies the device. (It’s not a limited list with OS and hardware models).
User interaction data: For solution improvements and a better advertising experience, AdPumb collects and uses data generated when you visit a publisher’s entity. This information includes affinity categories, additional user-targeting information, network/advertiser information, and bid pricing.
Sharing Your Personal Information
On occasion, we might contract with other companies to offer services on our behalf, such as customer freight shipping, processing transactions, and handling customer support enquiries. The above-mentioned companies will only collect the personal information that they demand to provide the service. AdPumb is highly responsible to confirm that these companies are bound by privacy and confidentiality obligations as part of securing your personal information.
Sharing Your Personal Information with Third Parties
When using a site of the publisher, the third-party advertising partners (referred to as “partner networks”) will receive information about you and how you engage with the content. This information is shared with our partner networks in order to personalize your visit to a publisher’s website. This is done primarily for marketing and targeted advertising purposes. Have a look at the partner networks of AdPumb.
- Amazon
- Verizon Media
- Magnite
- Groupm
- PubMatic
- Google Ad Manager
Use of Your Personal Information
The following non-personally identifiable data is specifically collected for each visitor to the site: pages viewed while browsing the site, version, and language, referring website address, OS, page access times, and browser type.
This data is only used internally to know visitor traffic patterns, identify emerging trends, and provide you with more personalized content while you are on our website.
We reserve the right to occasionally utilize user information for new, unforeseen purposes, not previously mentioned in our Privacy Policy. AdPumb will utilize customer information for new purposes if our information practices change in the future. We will continue our current procedures for data collection after the policy modification.
AdPumb safeguards your data to the maximum to protect your privacy in the context of a data breach. We will contact all customers in our database by phone or email to notify them as soon as possible.
Amendments to the Privacy Policy
AdPumb has the right to make amendments to our privacy policy at any time. If you’re a person in disagreement with the policy, then try not to access www.adpumb.com
Access Your Personal Information
Subject to any legal constraints, you have the right to view your personal data. Please inform us if you wish to do so. For security purposes or other issues, you might be requested to submit your request in writing.
GDPR
The General Data Protection Regulation, or GDPR, came into force on May 25, 2018. Although it was drafted and approved by the European Union (EU), it imposes requirements/obligations on any organization, including AdPumb, that targets or collects information about users residing in the EU. In order to provide EU citizens more control over their personal data, we, AdPumb, have conformed to their set of rules. The GDPR must be followed by all of our European users to avoid facing heavy fines.
CCPA
With the California Consumer Privacy Act of 2018 (CCPA), consumers have more control over the personal data that AdPumb collects about them. CCPA regulations offer instructions on how to put the law into practice. Our Californian customers now have additional privacy protections thanks to this historic law. Users have the right to know the personal information we collect about them, to know how it is used and shared, to have that information deleted (with some exceptions), to opt out of having their personal information sold, and to be treated without discrimination when exercising CCPA rights.
Contact Us
Please feel free to raise your objections related to our privacy policy.
If you have any enquiries about our privacy policy or would like to get more details, please get in touch with us: