Best Practices to Improve Ad Refresh

Ad refresh should only be used on apps with engaging content.

Avoid reloading too often. To ensure that your impression is taken into consideration, be sure to stick to a duration of at least 15 seconds.

To find the trigger that performs the best for you, run an A/B test using various trigger types.

Track Revenue Per Session (RPS) as a success metric.

Learn about your ad network policies to avoid policy breaches.

To increase the ad yield for each of your ad units, subscribe to ad mediation services like AdPumb. AdPumb follows best practises to give publishers the greatest value for their money.