When developing an app advertising plan, ensure that the app is fast and free of lags
Make It a Good Experience
To keep users interested and to establish a loyal user base, the app should be simple to use and aid with onboarding new users
Create an Easy-to-Use Design
The cost of CPM and CPC will differ based on target audience resides.
Select Target Audience
Depending on the sector and intended demographic, Some ad formats generates more revenue
Use a Variety of Ad Types and Formats
Though larger ad sizes are beneficial for increased ad revenue, Ensure positive user experience, which significantly influence the performance and revenue of the app
Optimize the Ad Sizes
One of the causes for poor ad income for an app might be incorrect ad placement or bad timing
Select the Appropriate Ad Placement
In-app purchases allow publishers to generate as much revenue as possible
Include In-App Purchases
Incorporating email marketing into the mix may further engage consumers
Make Use of Email Marketing
By examining their own app data over time, statistical analysis enables publishers to make the maximum revenue feasible.
Carry out A/B testing
By analyzing app revenue analytics and other user data, publishers can improve their app's revenue generation
Gather and Analyze User Data
Use Ad Mediation
Working with only one ad network means that impressions may get unfulfilled. Subscribing to mediation services with AdPumb can help achieve better and optimized eCPMs and assured 99.99% fill rates.