13 Best Strategies for App Monetization 

These are the top app monetization strategies that are generally applicable to various types of apps and choose the right strategy for your mobile application.

In-App Advertising

In-app advertising IAP is an effective mobile games monetization strategy to increase mobile ad revenue,

Offering a free and paid version of your app is a great way to monetize your app

Free and Paid App Versions

Free App with in-app Purchases

In this strategy app basic features are free and if users want to advance in the app or enjoy certain premium features, they can enter the pay-to-play mode.

Free App with Subscription

Some app where free to download with limited content and then require users to subscribe in order to enjoy the full benefits

Paid App

This app monetization strategy is most common among productivity apps. And also make sure that your app provides enough value to meet certain user needs.

Partnership Model

Apps that are popular among a certain niche market may be approached by companies in that space for sponsorship opportunities. This allows those companies to get their brand in front of your app users.

Affiliate Marketing

Many major technology companies have affiliate programs for app developers that involve promoting other mobile apps within your app. This gives them some control over which brands their app is associated with and can encourage users to continue using their app.

Email Lists for App User Retention

An email marketing campaign is a fantastic way to get more engagement from your customers and increase ROI

SMS Marketing

SMS Marketing is an effective way to reach out to your app users and offer them deals on in-app purchases or premium subscriptions.

Loyalty Points from the Paid Version

Implementing and launching a loyalty program that rewards users for referring friends to your app are an option you shouldn’t miss!

Cashback Offers for Premium Purchases

SMS Marketing is an effective way to reach out to your app users and offer them deals on in-app purchases or premium subscriptions.

Push notifications are brief messages that appear on a user’s mobile and prompt them to act. It is an ideal form of communication if you want to keep your users informed about the latest offers

Push Notification for Seasonal Offers

Our Ad mediation technique for monetization presents you with enhanced eCPMs and guaranteed 99.99% fill rates while giving you peace of mind and maximized revenue. 

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